Turn one podcast, webinar or long article into 20+ pieces a week for busy experts — and get paid every month to keep doing it.
Every coach, consultant, podcaster and founder already creates one big piece of content a week and wastes it. The repurposing agency takes that asset and turns it into clips, posts, newsletters, threads, carousels and articles that sound like the client — reliably, every week. This track covers niche and offer selection, the intake and brand-voice system, the AI-assisted repurposing pipeline (transcription → extraction → drafting → human edit → design → scheduling), quality control, pricing in £, landing the first three retainers and running ten clients without burning out.
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Commercial opportunity profile
B2B · Service · Retainer · ACTIVE · recurring
Research score · 85/120
Launch
1–2 weeks
Startup
£0–£100
Speed
⚡ FAST
Difficulty
Beginner
Who it is for
Beginners who can write a decent social post and follow a weekly process; design and editing skills help but are learnable
What you sell
A weekly repurposing retainer: one long-form asset in, a fixed pack of platform-ready pieces out
Who buys it
Podcasters, coaches, consultants, course creators, B2B founders, agencies and SaaS marketing teams with long-form content they under-use
Where you sell it
LinkedIn, podcast directories and communities, Upwork/Contra, referrals from editors and podcast producers
Revenue model
Monthly retainer tiers (£400–£2,000 typical range) with a setup fee; add-ons for video editing and design
First customer
Repurpose one episode for a podcaster you follow as a free sample pack, then pitch 15 similar creators a paid 4-week trial
Why now
Long-form creators are told to be everywhere but have no time; AI transcription and drafting cut production cost so a solo operator can serve many clients
Competition / differentiation
Deliver a fixed weekly pack on a fixed day in the client's voice; win on reliability and taste, not volume
Scaling options
Templates per platform, a part-time editor and designer, niche specialisation (e.g. B2B podcasts), a self-serve 'send us your link' portal
A taste · 2 of 15 prompts
Prompt 01
01 · Niche & source-asset selector
Act as an agency strategist. I want to start a content repurposing agency. My strengths: [WRITING / VIDEO / DESIGN / ORGANISATION]. Hours per week: [HOURS].
Compare source assets (podcasts, webinars, YouTube videos, long articles, live workshops, newsletters) and client types (coaches, consultants, B2B founders, SaaS teams, agencies, course creators): volume of raw material, budget, how much they already value distribution, and ease of reaching them. Recommend one client type + one source asset to specialise in first, and list 10 places to find 50 of them this week.
Never invent statistics, credentials, testimonials, client results or legal requirements. Label every assumption. Do not promise or imply guaranteed income; use ranges and 'typical' language only where you can justify it.
Prompt 02
02 · Offer design — the weekly pack
Design my core offer as a fixed weekly 'repurposing pack'. Client type: [TYPE]. Source: [ASSET].
Define three tiers (e.g. Essentials / Growth / Everywhere) listing exact outputs per week per platform (LinkedIn posts, X/Threads posts, short clips with captions, carousels, newsletter section, blog article, quote graphics, show notes), delivery day, review window, revision policy, what the client must provide, and price in £ with reasoning. Include what is NOT included (strategy calls, community management, paid ads) and a 4-week trial version.
Never invent statistics, credentials, testimonials, client results or legal requirements. Label every assumption. Do not promise or imply guaranteed income; use ranges and 'typical' language only where you can justify it.
Stag Vault provides tools and workflows, not guaranteed income. Results vary. Full disclaimer
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