The full local-signage playbook. 10 prompts covering venue picking, screen-kit BOM under £250, advertiser sales, ad design, monthly reporting and multi-screen scale. Aim: 5 screens × 8 advertisers × £75 = £3K/mo recurring in 6 months.
A taste · 2 of 10 prompts
Prompt 01
01 · Venue Type Ranker
Act as a local digital-signage operator who has installed 60+ screens across UK towns. My town: [TOWN]. My existing contacts: [CONTACTS].
Deliver: (1) 10 venue types ranked by (dwell time × footfall × advertiser willingness × host cooperation) — barbers, gyms, cafés, tanning studios, phone-repair shops, launderettes, kebab shops, GP waiting rooms, salons, opticians, (2) the 3 winning venue archetypes for MY town, (3) per-venue expected ad slot count (6-12) + average impressions/day, (4) the 'perfect first venue' — 1000+ weekly footfall + 5+ min dwell + agreeable owner, (5) 20 target venues in MY town, name + address + owner contact plan, (6) the venue-refusal predictors (chain-managed, corporate lease, existing signage contract), (7) a 30-day 'first 3 screens' plan. End with the ONE venue type that has amazing footfall but the wrong buyer demographic for local ads.
Prompt 02
02 · Screen Kit BOM (Under £250)
Act as a signage hardware engineer. Venue: [VENUE]. Screen size target: [43" / 55" / 65"].
Deliver: (1) the sub-£250 BOM — 43" 4K commercial-grade TV or refurb LG/Samsung + Amazon Fire Stick / Raspberry Pi 4 + wall mount + power cable + HDMI + basic anti-glare film, (2) commercial-grade vs consumer-grade TV decision (16h/day burn rate vs 8h — matters at year 2), (3) the 3 CMS options — ScreenCloud (£30/mo, easiest), Yodeck (free-tier friendly), OptiSigns (mid-tier), plus a self-hosted Raspberry Pi Kodi/Xibo route (£0 licence), (4) the install SOP — 60 minutes on-site (mount + power + boot + WiFi + first schedule), (5) power + WiFi contingency (4G dongle if venue WiFi flakes), (6) the maintenance kit — spare HDMI, spare stick, cleaning cloth, WiFi test app, (7) the total install cost split (screen £120, media player £45, mount £15, cabling £15, misc £15). End with the ONE hardware corner-cut that gets you a 3am screen-off call from an angry venue owner.
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